AIKU
Art Industry Culture

aiku

aiku helps businesses, cultural organisations and institutions develop new projects through the encounter between research, culture and creativity.

The centre provides research and design expertise and builds collaborations between businesses, artists, cultural professionals, universities and institutions. From artist residencies to corporate museums, from storytelling to cultural management, aiku designs and supports pathways that can help innovate products, processes, narratives and strategies.

Working on concrete needs and objectives, aiku builds partnerships, activates networks and develops tailor-made projects, transforming university research into tools and solutions that can be applied to business and territorial contexts.

Areas of Expertise

The center, operating at Fondazione Università Ca’ Foscari, embodies the University's third mission activity by transferring the results of academic research into economic and social processes.

AIKU acts by responding to national and European calls and tenders with innovative projects, offering consultancy services and commissioned research in the field of management of cultural and creative organizations, corporate museums, culture-based policies and the interaction between culture and technological and environmental transformations.

Activities and Services

AIKU organizes its activity in the following areas of intervention: 

  • Art & Business: Development of art-based products and services for and with companies, through artist residencies, marketing strategies and art-thinking courses.
  • Corporate museums and heritage enhancement: Starting from the analysis of the industrial heritage of each specific reality, the Center develops new storytelling strategies, experiential activities and exhibition solutions aimed at enhancing the history and cultural identity of each company in an artistic and innovative way.
  • Corporate Theater and Storytelling: new communication strategies to promote and reinterpret corporate identity and values in an artistic way, collaborating with the most renowned theater companies in the area.
  • Cultural Heritage, Innovation and Museum Management: application of managerial knowledge to improve communication and processes in museums, innovating and enhancing historical and artistic heritage as a strategic asset.
  • Cultural Policies and Management: development of integrated cultural policies, guiding applications to national and international calls for proposals; management training courses for cultural and creative enterprises to rethink new markets, funding mechanisms and diversification of their value proposition.
  • Cultural tourism and territorial development: Starting from the analysis of the territorial offer, AIKU develops experiential and integrated cultural tourism paths, in a logic of management destination strategy.

Scientific Director

  • Prof. Fabrizio Panozzo

Scientific Committee

  • Prof. Fabrizio Panozzo
  • Prof. Michele Tamma
  • Prof. Maria Lusiani
  • Prof. Monica Calcagno